Social media is today what television was to radio back in the 60’s & 70’s and if your business isn’t there, you are running the risk of missing the boat on a new era of marketing communications.

Clikk has the expertise to assist both B2C & B2B businesses in developing & implementing a social media strategy that will get results.

We get it.  Those newspaper, tv and radio ads you’ve been running just don’t work anymore.

Why?  Because people aren’t buying newspapers or magazines like they used to. They’re not watching ads on TV or listening to the radio.

Everyone is moving online.

In fact, 69% of Australians use social media every day, and 25% of them check their social platforms more than 5 times a day!

We create highly targeted ads on a range of social media platforms, that reach the people who most want to hear about your products & services to support your new digital marketing strategy.

Whether it’s help with Facebook, Instagram or Twitter you need, we can help: we’ve done them all!

Clikk has a range of advertising packages designed to suit businesses of all shapes and sizes, but we find we are a great fit for Startups and SME’s, especially when supported by a strong Organic Social Media Strategy

Our packages scale depending on the amount you would like to send on your ads and the number of campaigns you need.  If you’re not sure how many campaigns you need or how much your budget should be, get in touch, and we can discuss your individual needs.

Social Media Advertising FAQs

Why Social Media Advertising, not print or radio?

So why advertise on Social Media?

Because that’s where your existing & potential customers are!  Facebook marketing, in particular, has exceptional targeting capabilities which makes it one of the most effective platforms to help you identify & reach out to people who want to buy your products & services.

Which Platform Should I Use?

There are many social media platforms that now offer paid advertising, the biggest, of course, being Facebook for businesses.

While a solid Facebook strategy is a vital part of many businesses. YOUR business might see huge benefits from branching out to use Twitter ads, LinkedIn ads, Instagram ads, Pinterest or maybe even Snapchat, depending on your unique products & services, and the unique characteristics of your target audience.

How Do I Know if it’s Working?

Social Media advertising offers the most comprehensive means of measuring the effectiveness of your ad campaign.  There are a huge range of analytics available to advertisers so you can track how many people responded to your ads, visited your website, contacted you about your products or services or purchased online and how much it cost.

An added benefit to advertisers is the ability to identify trends and adjust your advertising strategy to best meet the needs of your customers.

How Much Does It Cost?

Social media ads are one of the most cost effective means of advertising your business online.  Most often you are charged in one of two ways: on a Cost Per Click (CPC) basis, which charges every time someone clicks on your ad, or by thousands of impressions (CPM) which creates a charge every time your ad is shown to 1000 people, regardless of how many clicked.

In Australia, the average charge for these two methods is $0.80 per click or  around $6.00 per 1000 impressions, so you can start to see a positive return from your ad spend for as little as $300 per month

Social Media Management

Pushing a company agenda on social media is like throwing water balloons at a porcupine.

Erik Qualman, Keynote Speaker, Author
& Forbes Top 50 Digital Influencer

Bring Value to Your Community

Handled correctly, especially when supported by a paid social media advertising,  your social media platforms can become a veritable traffic generation powerhouse & community hub for your business.

Handled incorrectly, the result is a waste of time and money for all concerned.

Icons for all the main social media platforms

The Power of Organic Social Media

Organic social media.  Heard the term before but not sure what it means?  Put simply, it’s using the free tools provided by your chosen social media platforms.  Regular posting, responding to customers online,  sharing posts: just like you do on your personal Facebook, Twitter or LinkedIn profiles.

But it can be much more than that.  Social media provides the astute business owner with a range of opportunities including (but not limited to):

  • Building a community of people who are genuinely interested in your brand
  • Listening, Learning & responding to that community to improve your products services & processes & build genuine relationships with people in your community
  • Generating interest & excitement in new products
  • Getting your content out there to increase engagement & drive traffic to your website

Clikk can help you build an organic social media strategy that suits your unique business structure & allows your authentic voice to cut through the social media noise that you can implement yourself or we can implement for you.